Author:佚名 Update_time:19-05-30 16:12 Hits:2467
CMF DESIGN AWARD is the first global special award dedicating to CMF (color, material, finishing, pattern).
The CMF DESIGN AWARD subverts the selection method of all design awards, creating a precedent for CMF professional awards worldwide, focusing on product CMF design performance and CMF design forward-looking. The CMF DESIGN AWARD has an important feature: pay attention to products that can be transformed into actual products on the ground, and can be truly delivered to consumers, forming a complete business closed loop.
2017 CMF DESIGN AWARD, many excellent companies such as Volkswagen, Midea, Hisense, Supor and so on have signed up.
2017 CMF DESIGN AWARD. Award Ceremony
In the 2017 CMF DESIGN AWARD, Midea Air Conditioning Round Cabinet Machine Series YB201 won the CMF DESIGN AWARD.BEST PATTERN AWARD. The CMF DESIGN AWARD Organizing Committee interviewed Midea-Air Conditioning CMF designer Ms. Wang Yuying to share the story behind the work.
【2017CMF DESIGN AWARD.BEST PATTERN AWARD】
Midea-Cabinet Series YB201
Design Description: As a series of Midea round cabinets that have always pursued a dazzling luster, YB201 uses a matte gloss and skin-friendly touch that is softer and more integrated into the home environment, making the user experience more friendly and friendly. Reaching out to touch allows users to experience its friendly touch, more skin-friendly and more comfortable.
The panel of the whole machine simulates the texture injection of the cloth art, and the matte metal is sprayed. The details are decorated with heat and pressure transfer, metal physical weather deposition, aluminum oxide coloring and other processes, in pursuit of the most "ordinary" intimacy while enhancing the pursuit of product details.
The perfect combination of function and design, from temperature to touch to give family members full care and love.
Jury comment: New sensory presentation of vertical air conditioner
In the common processes of vertical air conditioners, injection molded parts, plates, and aluminum alloys are some of the major mainstream applications. Most injection-molded parts adopt plain injection molding, spray coating, film coating and other processes, showing a glossy or metal texture effect. Midea Comfort Star YB201, the whole machine panel simulates the texture of the fabric, and the matte metal paint sprays. The product details use bronzing, electroplating, aluminum oxidation and other processes to bring consumers gentleness between fingers and visual enjoyment. It solves the problem of the texture defect of the 1.8-meter large-size bite flower, and brings the touch to the vertical air-conditioning products. The non-planar hot stamping is the industry's first and has a pioneering inspiration.
The following is the text
Interview
Midea home air conditioner CMF designer
Wang Yuying
1) In your opinion, what kind of work is CMF and what are the challenges in the work?
Ms. Wang Yuying:
CMF is a job that brings me endless fun and makes me think deeply.
The limitless fun is that CMF's work has brought me into the world of colorful and charming materials. Color is the most direct contact with moving senses, causing people's emotional reactions, generating emotions and affecting people's behavior. The emergence of new materials means the arrival of a new era. The Stone Age, Bronze Age, and Iron Age can see how fundamental and important materials are to us. Explore the mysteries, what is the difference between polyethylene and polypropylene? How to color aluminum and steel? Digging into the question of how the characteristics of these materials and processes work and how to combine them with products has made me wonder.
The biggest challenge in CMF work is how to make CMF bring the best experience and real value to users.
2)2) How do you pay attention to the CMF DESIGN AWARD? What channel? What time?
Ms. Wang Yuying:
In 2017, I learned about this design competition by communicating with CMF colleagues.
Learn more in the circle of friends and retweets.
3) What was your original intention to participate in this award?
Ms. Wang Yuying:
I hope that through this competition, I will learn about the excellent CMF design in various industries and accumulate more relevant knowledge across industries.
I also hope that CMF design can get more attention and play a greater value in the future.
4) Introduction of your entries (overview of works, time to market, analysis of CMF highlights, team efforts, etc.)
Ms. Wang Yuying:
The product I participated in the first session was a vertical household air conditioner-"Comfort Star", which was launched at the end of 2017;
The product concept conveyed by this air conditioner is "the most comfortable temperature, the most gentle touch",
It is no longer just a household appliance, but also a guardianship and care for family members.
How to let the product have the temperature, how the product can make the user experience this irreplaceable, soft, healing, moving emotion has become the top priority of CMF design.
First: This is not just visual enjoyment.
A variety of different processes such as injection molding, spraying, metal oxidation coloring, thermal pressure transfer, metal physical weather deposition, etc. are used to reflect the rich texture, and to solve the problem of how to harmoniously match a variety of material processes and color differences and color stability due to different material processes.
Second: This is also the gentleness walking on the fingertips.
In order to find a material that can convey the warm touch of our hands, we have tried many solutions, such as crack paint, hand paint, etc. Based on considerations of appearance, easy cleaning, etc., and at the same time ensuring the same gentle touch, the final design of the super 1800mm machine panel erosion and matte surface spraying. The design of this effect not only considers the reflection of light to make the vision more comfortable and comfortable, but also expects users to feel the moment they touch it is no longer the cold and dull of industrial products, but kind and gentle. Here, many problems such as spray defects caused by uneven etching of large panels and incomplete marks on the hot-press transfer operation on the etched surface are solved.
【2018 CMF DESIGN AWARD】
About CMF DESIGN AWARD
CMF DESIGN AWARD is the first global special award dedicating to CMF (color, material, finishing, pattern), which aims to promote people's awareness of CMF design, to improve people's recognition and attention to CMF design, and to think commonly about the innovative value, social value, humanistic value and commercial value of CMF design.
For designers, the CMF DESIGN AWARD is an upgrade of professional level and career; for enterprises, the CMF DESIGN AWARD is a proof of quality and R & D strength, and a guarantee of design quality recognized by the media.
CMF DESIGN AWARD is evaluated by the judges of the world's famous experts from design, industry and research institutions. It will be a design feast, a unique marketing tool, and have more value to be explored by the participants.
Candidacy
The products, designed and developed by global manufacturers and designers in the color, materials, molding process, surface treatment, pattern texture, five senses and other elements related to CMF design，CMF innovation, mass-producible and achievability, can be registered.
The marketing time of the participated products cannot exceed 3 years (Which means the regular registration date couldn’t exceed 3 years since the product launch date). The number of products that registered by each participant/enterprise is not limited.
Scope of Participation
Products (Auto Makers): automobile, home appliances, home furnishings, mobile / consumer electronics, clothing, packaging, cosmetics, shoes, hats, bags, medical devices, robots, intelligent hardware, aircraft, ships, trains & high-speed rail, jewelry, toys, gifts, traditional crafts, lighting, textiles, baby products, sports / outdoor products, game hardware / virtual reality technology products、building / interior space, etc.
Samples (suppliers): materials, processes, equipment, technology, raw materials, consumables, color tools (color cards, color instruments, color equipment), etc. Materials such as: plastic, metal, ceramics, glass, rubber (elastomer), membrane material (membrane), chemical industry (coating, ink, dye,), textile (fabric,), leather (natural, artificial leather), plate (color board, household board, composite board, aluminum plastic board, fireproof board, ceiling board, etc.), paper (decorative paper), consumables (powder, liquid, wheel) , composite materials.
Evaluation Criteria
A panel of distinguished experts from design, industry and research institutes around the world will review each participation works fairly and rigorously.
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Innovation |
Whether there is innovation in CMF design; Whether there is promotion, innovation extension and transformation of single element or multi-element of CMF in the application of existing products, similar products in existing industries or cross-industry products; The innovations of elements of vision, touch, taste, hearing, and smell, etc. |
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Aesthetic |
Whether there is a pleasing sensibility in CMF design presentations. |
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Functionality |
Whether CMF design can meet the requirements of testing, operation, use, performance, safety and maintenance of the product. |
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Implement |
Whether CMF design can be achieved and implemented by modern technology, material technology, engineering technology, production cost, batch quality, industrial chain. |
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Environmentality |
Whether the material selection, manufacturing process and energy consumption of the product are controlled in an appropriate ratio. Compared with the similar products, whether the products own more environmentally friendly value, whether the handling and recycling of the product is considered to be improved. |
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Affectivity |
Besides the practical use of the product, if the CMF design of the product can provide emotional, psychological feelings and experiences. |
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Award Winning Service
The award is a fantastic start. Award Committee provides the winners with a follow-up service that maximizes publicity and promotes the award-winning design to be the focus of all circles.
1.Online Display——The winning works will be displayed online via the official website of CMF DESIGN AWARD.
2.Trademark Authorization——The winning works are authorized to use the uniform trademark of the CMF DESIGN AWARD.
3.Awards Ceremony——The winning team or individuals will be invited to participate the CMF DESIGN AWARD Ceremony.
4.Product Exhibition——The awarded works will be exhibited at the International CMF Design Conference.
5.Unified Promotion Video——The International CMF Design Award Organizing Committee will uniformly produce promotional videos for each winning work.
6.Subsequent Application Preferential Policy——The award-winning team or individuals will gain a certain preferential treatment in next session of award application.
7.Media Services——After winning the CMF DESIGN AWARD, the work will gain more media exposure and attract more media attention. CMF DESIGN AWARD Committee will leverage the cooperation medias to provide winning work with more media exposure and attentions.
Winning Results
The Organizing Committee of the CMF DESIGN AWARD will contact the selected enterprises / individuals according to the preliminary evaluation results of the judges, and the candidates will send the prototype to the undertaker (if the size of the prototype is too large, the components / functional models that accurately reflect the CMF design of the product can be submitted), and the judges will conduct the on-site final evaluation.
With the principle of fairness, impartiality and openness, the Organizing Committee of the CMF DESIGN AWARD will publish the competition schedule and final award results in the official website, official platform and relevant communication platform.
ORGANIZATION (ranking in no order)
ORGANIZER
Organizing Committee of CMF DESIGN AWARD
ORIGINATING INSTITUTION
International Committee of CMF Design Conference
CMF Design Organizations
Guangzhou Design Week
Shenzhen Samy Design Research Co., Ltd.
UNDERTAKING AGENCY
Shenzhen Samy Design Research Co., Ltd.
CMF Design Organizations
SUPPORT ORGANIZATION
Guangdong Industrial Design Association
Shenzhen Design Federation
Guangdong Industrial Design Innovation Service Union
Guangzhou Industrial Design Promotion Association
Academy of Arts & Design of Tsinghua University
Wuhan University
Huazhong University of Science and Technology
School of Industrial Design of Nanjing University of the Arts
School of Art and Design of Wuhan University of Technology,
School of Design of Jiangnan University
School of Industrial Design of Guangzhou Academy of Fine Art
Research Center of Color Design of Beijing Institute of Fashion Technology
School of Design and Arts of Beijing Institute of Technology
Chengdu University College Of Chinese & Asean Arts
Kapok Design Award China
Swedish NCS Natural Color
Science and Technology Commission for ACMT Materials
PIMA-CN China Powder Injection Molding Union
Shenzhen Association for Vacuum Industry
Previous Awards:
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"CMF DESIGN AWARD 2018"
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To know
If you have any questions about registration, please contact:
Ms. Zhang | Mr. Huang
Tel: 0755-33964539
Mobile: 185 6572 5894 Ms. Zhang
Mobile: 150 1949 9516 Mr. Huang
Email: award@cmfdesign.net
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Note: the organizing committee has the right of final interpretation and judgment for this activity. If there is any dispute over works, you can call the organizing committee to report it, and provide corresponding evidence as evidence (such as relevant documents of plagiarized works). Once verified, the qualification, certificate and trophy of the winner will be cancelled.
